Growth strategy · Scale-up · Board

Growth usually stalls before the product does.

Wijkmark Consulting works with founders and leadership teams on the growth decisions that are hard to reverse — where the next real upside sits, how to make growth pay for itself, and how to build an organisation that runs without them. Sometimes the answer is a new market — often it is pricing, focus, the commercial model, or the team. Every plan is one I'd be willing to be measured on.

They stall because nobody has built the strategy, the go-to-market engine, and the organisation to take growth into the next stage profitably.

Where companies stall

Pick the one that sounds like your quarter.

We want to launch in a new market but can't agree on where or how.

We decide where to compete before spending a penny on it: market sizing against your actual unit economics, the regulatory and competitive terrain, and a sequenced entry plan with the trigger points that tell you to accelerate or stop. Fifteen-plus markets launched from scratch — organically, by acquisition, and through public tender.

  • Prioritised market shortlist with the reasoning behind it
  • Entry sequence, timing, and required licences
  • Investment case and stop/go criteria

What that experience adds up to

0

Years scaling companies internationally

0+

Markets launched or scaled

0.0bn

Annual GMV under P&L ownership

0+

Team members led, direct & indirect

0

Companies founded or co-founded

0M SEK

Capital raised across founder-led ventures

Ways to work together

01

Interim Leadership

Step in as CEO, GM, or COO during a market launch, turnaround, or leadership gap.

02

Advisory Retainer

Ongoing strategic sparring for founders and leadership on go-to-market, expansion, and org design.

03

Project-Based

A defined market-entry study, go-to-market plan, or organisational redesign, with clear deliverables.

04

Board & Advisory Seats

A formal board appointment, or an advisory-board seat for companies that want the input without the formal governance step.

Full engagement models

Working with Nils was like having the perfect balance between a manager and a trusted friend.

Albin Grkovic Founder, Nibla Wine — former COO, Stepler, reported to Nils